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Revenue: $0
Budget: $0
Profit: - $0
Movie Details
Tag Line: Don't die of ignorance.
Status: Released
Average Rating: 0
Release Date: Jan 1, 1987
Rating: 1987-01-01
Run Time: 12h 01m
Original Language: English
Website: -
Production Countries: United Kingdom
Production Companies:
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Synopsis
With its simple and iconic imagery this was public information film at its most sensational: expensive special effects and high-concept production design brought public information filmmaking into the realm of state-of-the-art corporate advertising. The film was the result of a £5 million cinema and television campaign aimed at combating the growing spread of HIV and AIDS. With restrictions around the overt promotion of condom use on television and a growing chorus of moral campaigners promulgating their own agenda, the straightforward and doom-laded approach was probably the only viable option for campaign mastermind Sammy Harari. But the result was a hard-hitting and memorable campaign which undoubtedly fulfilled its brief of pervading public consciousness. There are two versions; the one shown in cinemas did not feature John Hurt's famous voiceover.
Crew
Department | Role | Name |
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Directing | Director |
Nicolas Roeg
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Department | Role | Name |